How Rajay Rasaikar Went from Debt to 350+ Waste Management Clients

Tackling the Waste Management Crisis

“Sustainability should be affordable to everyone”

—Rajay Rasaikar, Co-founder The Trash Co.

Green Entrepreneurs AssembleThe newsletter for green entrepreneurs and professionals.

A rising tide lifts all boats 🙂 

Hi, I am Akhoy, all the way from North-eastern India.

I put in 100s of hours every month to reach out and interview business people around the world, who are working towards creating a more sustainable future for the planet. Some of them are just starting, while others are generating millions in revenue. There are invaluable lessons you can learn from people at different stages of growing green businesses.

I live in a biodiversity hotspot myself that is undergoing rapid urbanization and deforestation (these two are BFF, to be honest). I understand the importance of successfully monetizing activities that are meant to protect the earth’s ecosystems.

Interestingly, there is very little first-hand content online on green entrepreneurship, which is why I decided to create this newsletter.

Podcasts demand a good deal of time to listen to, but the written format is easier to consume. I have also highlighted important words and phrases to make each interview a quick read.

Without further ado, let’s welcome today’s green hero—

Rajay Rasaikar is the co-founder of The Trash Co. He’s from Goa, a state located on the southwestern coast of India, famous for its sandy beaches.

Rajay saw a huge problem with waste management and decided to act on it.

Read the full interview below in Rajay’s own words to understand his mindset and learn how he is running his company.

If you are too short on time, I have also provided a “1 Minute Summary” at the end.

Table of Contents

(Note: I have preserved Rajay’s voice but made some light edits for readability in the following interview)

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